Slot Machine positioning
by Gabrielle on Monday, June 20th, 2022
Volumes have been stated on this issue, and the controversy and ruckus about where the "hot" slot machines are placed in a casino are still rampant – sixty yrs after slot games were first placed in casinos.
The traditional rule is that the better slot machines were put just inside the entry of the casino; so that persons passing by would be able to see real jackpot winners … be infatuated enough to come into the casino … play. Our belief is that this is definitely no longer so.
The great majority of the big name casinos these days are mammoth complexes … it is not possible to see inside from the sidewalk, so there’s no longer a reason to put the ‘loose’ slot games close to any entrances or exits.
Yet another classic rule is that loose slot machines are located on the major aisles inside the casinos, again so that more potential players could see winning jackpots and be encouraged to play. Notably however, we find that this also isn’t a universal rule any more.
What casinos found over the years is that people walking down the busy aisles were frequently on the way to somewhere else. If they played the slot machines at all, they would simply put in their loose change because they happened to be walking by. Win or lose, they would very often not stop to keep playing. And the last thing a casino wants is for someone to win a jackpot by playing only a few coins and then not stay to put it all back in!
These days, casinos are constantly changing their perspective about where to place the loose slots.
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